About Sheinman Opticians
Sheinman Opticians is an established independent opticians based in Northampton, providing professional audiology, eye care & optical services to its patients. With a strong reputation for personal service and high quality care, the practice supports customers with everything from routine eye examinations through to eyewear, contact lenses and specialist optical services.
Communication plays an important role in delivering a high standard of patient care. From booking and managing appointments to answering enquiries and providing ongoing support, the telephone remains an essential point of contact between the practice and its patients.
As part of its commitment to modernising its communications infrastructure, Sheinman Opticians partnered with Barton Telecom Services to implement a new VoIP phone system, providing greater flexibility, improved call management and a professional communications platform for both patients and staff.
Requirements
Sheinman Opticians required a modern business telephone solution capable of supporting the communication needs of a busy opticians practice.
With patients regularly calling to book or rearrange appointments, discuss prescriptions, make enquiries and speak with members of the team, it was important that incoming calls could be handled efficiently and professionally.
The practice wanted a solution that would improve call handling, provide greater flexibility for staff and help ensure patients could quickly reach the appropriate person or department.
In addition, Sheinman Opticians required a reliable and scalable platform that could adapt to future requirements while remaining straightforward for staff to use and manage.
Services provided
Solution
Following a detailed consultation, Barton Telecom Services designed and deployed a cloud hosted VoIP phone system tailored to the operational requirements of Sheinman Opticians.
The new platform introduced enhanced call management functionality, enabling incoming calls to be handled efficiently and routed to the appropriate members of the team. Features such as professional greetings, voicemail functionality and intelligent call routing helped create a more streamlined and professional experience for patients contacting the practice.
The cloud based nature of the system also provides greater flexibility than traditional telephone infrastructure, giving Sheinman Opticians a communications platform that can easily adapt as the needs of the practice change.
Existing telephone numbers were migrated to the new platform, ensuring continuity for patients, suppliers and other contacts while allowing the practice to benefit from the enhanced functionality of its new VoIP system.
The migration was carefully planned and managed by Barton Telecom Services to minimise disruption to day to day operations and ensure a smooth transition for staff and patients.
Impact & Advantages
The implementation of the new VoIP phone system has provided Sheinman Opticians with a modern, reliable and flexible communications platform.
Improved call management helps staff handle patient enquiries and appointments more efficiently, while callers benefit from a professional and consistent experience when contacting the practice.
The flexibility of the cloud based solution also enables the system to evolve alongside the business, with additional users, features and functionality able to be introduced as requirements change.
By upgrading to a modern hosted VoIP platform, Barton Telecom Services delivered Sheinman Opticians a future ready communications solution that improves call handling, enhances the patient experience and supports the practice in continuing to provide a high standard of customer care.